Deep Politics Forum
PR pushing the HidroAysén project in Chile - Printable Version

+- Deep Politics Forum (https://deeppoliticsforum.com/fora)
+-- Forum: Deep Politics Forum (https://deeppoliticsforum.com/fora/forum-1.html)
+--- Forum: Geopolitical Hotspots (https://deeppoliticsforum.com/fora/forum-20.html)
+--- Thread: PR pushing the HidroAysén project in Chile (/thread-2430.html)



PR pushing the HidroAysén project in Chile - Ed Jewett - 22-10-2009

Flooding Chile's Media with Pro-Dam Ads
Source: The Patagonia Times, 19 October 2009


With opposition mounting to the proposed US$3.2 billion HidroAysén hydropower scheme in southern Chile's Patagonia, the project proponents have launched a "multi-million dollar public relations campaign to sell their project to Chile." The HidroAysén project, which involves five major dams, is being proposed by a consortium of the Chilean utility ColbUn and the and Italian-owned electricity utility Endesa. Steve Anderson and Benjamin Witte write that that there is "now an unending parade of pro-dam ads in all the nation's major media. ... HidroAysén has contracted the services of image-maker Burson Marsteller, and Chilean firms Porlam Young & Rubicam and Tironi y Asociados to shape a nation-wide 'pro-dam' campaign."


PR pushing the HidroAysén project in Chile - Magda Hassan - 22-10-2009

Yes, enviromental vandalism on a grand scale. It will all be moot soon given the glaciers are melting.